In its final month before feeling the impact of the COVID-19 pandemic, the U.S. hotel industry reported positive results in the three key performance metrics during February 2020, according to data from STR.
In a year-over-year comparison with February 2019, the industry posted the following:
• Occupancy: +0.2% to 62.2%
• Average daily rate (ADR): +1.4% to US$130.78
• Revenue per available room (RevPAR): +1.7% to US$81.33
Significant COVID-19 effects were visible through the first two weeks of March.
STR provides premium data benchmarking, analytics and marketplace insights for global hospitality sectors. Founded in 1985, STR maintains a presence in 15 countries with a corporate North American headquarters in Hendersonville, Tennessee, an international headquarters in London, and an Asia Pacific headquarters in Singapore. STR was acquired in October 2019 by CoStar Group, Inc. (NASDAQ: CSGP), the leading provider of commercial real estate information, analytics and online marketplaces. For more information, please visit str.com.
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