STR’s preliminary September 2019 data for Abu Dhabi, United Arab Emirates, indicates significant growth in demand due to a strong events calendar.

Based on daily data from September, Abu Dhabi reported the following in year-over-year comparisons:

• Supply: +4.2%
• Demand: +12.9%
• Occupancy: +8.3% to 72.9%
• Average daily rate (ADR): +1.2% to AED341.72
• Revenue per available room (RevPAR): +9.6% to AED249.03

STR analysts note that the market’s largest daily increase in occupancy (+33.1%) and the second-highest daily jump in RevPAR (+37.3%) occurred on 7 September, the day of the Khabib vs. Poirer UFC fight. Other events helped overall performance during the month as well: InnoPack 2019 and CPhI Middle East and Africa (both held 16-18 September), and the 79th FIP World Congress of Pharmacy and Pharmaceutical Sciences (22-26 September).

STR will release full September results later this month.

STR provides clients from multiple market sectors with premium, global data benchmarking, analytics and marketplace insights. Founded in 1985, STR maintains a presence in 10 countries around the world with a corporate North American headquarters in Hendersonville, Tennessee, and an international headquarters in London, England. For more information, please visit str.com.

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